There is a misconception that “agile” means faster delivery, however it really means being able to quickly react and respond. In this 4-part webinar series, we’ll be sharing some of the ways we help our clients adopt modern, agile practices for building software, so that they can respond faster to changing customer needs.

Part 4: In this webinar we will discuss why, once a software-based product is in the wild, user behaviour metrics become a critical source of insights and learning. We'll review the AARRR Analytics Framework (a.k.a. Metrics for Pirates) and discuss how the implementation of user activation and user retention metrics varies, depending on the type of product and business model.