The role of CMO in a data-driven world has evolved. Today, data management is no longer solely an IT domain. Digital technologies are changing the competitive dynamics of the overall marketing landscape. CMOs must adapt and leverage modern data-driven marketing best practices to stay ahead.Join Oracle at this exclusive executive roundtable to understand how CMOs of today are playing more diversified roles in the era of data economy and taking accountability for revealing a clear emphasis on the need to demonstrate the ROI to prove real impact and business value.
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